What the youth of the church want is not what they get

Pondering on the meaning of music, went to the source but on the way I ran into this little coincidental correlation. The most popular searches in FtSoY are:
Dress and Appearance
Sexual Purity
Friends
Agency and Accountability
Dating

What we are teaching is

YWM 2012 [http://www.lds.org/manual/young-women-manual-1?lang=eng]

Living as a Daughter of God Contributing to Family Life Learning about the Priesthood Learning about Family History and Temple Work Being Involved in Missionary Work Increasing in Spirituality Living a Virtuous Life* Maintaining Physical Health Developing Socially and Emotionally* Managing Personal Resources Developing Leadership Skills
APM 2012 [http://www.lds.org/manual/aaronic-priesthood-manual-1?lang=eng] The Priesthood The Calling of a Deacon Administering the Sacrament7 Gathering Fast Offerings Faith in Jesus Christ The Holy Ghost “A Mighty Change of Heart” “Honour Thy Father” Respect for Mothers and Their Divine Role Family Unity “As I Have Loved You, Love One Another” Following the Living Prophet Every Member Is a Missionary Serving Others Unity and Brotherhood in the Priesthood Charity Personal Journals The Word of Wisdom Overcoming Temptation* Proper Use of Agency* Pure Thoughts: Clean Language Covenants Guide Our Actions Pray for Guidance Christ-Centered Repentance Forgiveness Do Good on the Sabbath Reverence Respect for Womanhood* The Eternal Family The Plan of Salvation Continue in Prayer and Fasting Tithing Scripture Study Obedience The Sacrament Testimony The Priesthood of Aaron Magnifying the Calling of an Aaronic Priesthood Holder Missionary Work through Example The House of the Lord Sexual Purity* Honesty  Tools for Searching the Scriptures Becoming a Better Home Teacher The Sacred Power of Procreation* Decision Making* Consecration and Sacrifice The Power to Baptize Using Time Wisely* Does anyone else see the disconnect? I've put a * by the lessons which address the most searched topic in FtSoY.. It's not many. Its not that what is taught is unimportant, the topics are good ones. It is just that what youth are seeking most often is so rarely addressed if leaders follow their manuals. Clearly we're talking past each other. Here's the Google ranking again: Dress and Appearance Sexual Purity Friends Agency and Accountability Dating The whole idea that appearance and dress is top is very telling. It's a superficial issue - making bad choices in these areas have no lasting consequences, yet our youth are the most curious and confused about them. The remaining issues make some sense they are trying figure out who their friends and spouses will be and how to negotiate the difficult path to lasting relationships. Take away points?	1. We're focusing too much effort of superficiality
1. We're investing too much time in superficial issues
2. What the youth are begging for is help with friendship and sex
3. We're not doing a good job of helping them with their issues (if they knew they wouldn't be hitting the web so often) or our explanations are not very satisfying. Can we do better? How?